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Member Spotlight: A4 Altice Advertising

A4 Advertising is an advanced advertising and data company that provides audience-based, multiscreen advertising solutions to local, regional, and national businesses and advertising clients. A4 enables advertisers to reach more than 90 million U.S. households on television through cable networks, on-demand and addressable inventory across the U.S., and more than 45 million U.S. households through authenticated, privacy-compliant IP addressability supported by rich data sets and powerful analytics and attribution services in a simple, user-friendly way. Located in Woodbury but covering the span of Long Island, Brooklyn, Queens, and more, A4 Advertising has become a staple in millions of homes, with its flagship station, News12.

We recently sat down with Dave Widmer, Vice President of A4 Advertising to learn more about the company. Currently working from home due to the Covid-19 Pandemic, Dave joined us at the Chamber for our conversation.  

Dave is not only passionate about his job but he has a commitment to the community that drives his business model. Working on a local level, Dave has seen how businesses have adapted, pivoted, and become better during the pandemic. Using the data his company collects, Dave and his team have been able to offer low price advertising costs to a variety of businesses, making sure they reach their target demographic in a highly effective way. A4 Advertising is not your typical advertising company; no, they are the beat that keeps your brand on track. They use their 4 “As”: Altice Communications and media that enables companies to reach consumers, “Advanced” means of reaching consumers, “Advertising” and “Analytics” to help build sustainable marketing practices.

If you’re a small business, we encourage you to reach out to Dave Widmer and his team. His reach, pricing, and knowledge are bar none and he can truly conduct your brand message. You can learn more about digital marketing, advertising trends and more by watching the video below.

A4 Advertising